I was reading my latest copy of American Iron and I seen an article stating the Harley Davidson had it’s own Youtube channel now. I went and browsed it and found some good videos but it also got me to thinking. About a month or so ago I got a friend request from Harley Davidson through myspace. It seems to me that Harley is using a few different approaches to marketing lately and they seem to aiming them at the computer using crowd. This all goes along with the whole Dark Customs marketing campaign where they target a younger audience. I think it is just a ploy to continue riding the custom bike wave that got real popular back in 2002-2003 that is calming back down right now. The current popular type of motorcycles seem to be baggers and bare bones style bobbers and the Dark Custom line is trying to take advantage of the bobber scene where less is more while targeting a younger audience. I guess the whole economic slow down has H-D looking to improve their revenue stream.
Here is a video for the V-Rod Muscle and Marisa Miller Video shoot;